Movie Chronicles » The Dark Knight

Why So Serious — Step Right Up December 4th, 2007

EDIT: Chal­lenge unveiled.

Via Hol­ly­wood Chicago:

humanresources@​whysoserious.​com has sent out a new WhySoSe​ri​ous​.com
mes­sage and code for “The Dark Knight” viral marketing:

Heads up, clown! Tomor­row means that there’s one last shifty step left in the inter­view process: Arwoeuf­gryo

By mov­ing each let­ter one to the right on a QWERTY key­board, the word “steprightup” is spelled.

This led to a new WhySoSe​ri​ous​.com page at the URL www​.whysose​ri​ous​.com/​s​t​e​p​r​i​g​h​tup with a count­down to 12 p.m. EST on Dec. 4 along with a stuffed mon­key with an exposed stom­ach.

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