The Rejects Report over at Film School Rejects have put their money on a weekend gross of $136 million. This seems like a pretty good baseline to start out predictions — the record, biggest ever opening weekend was set by Spider-man 3 at $156 million, second is Dead Man’s Chest at $135m followed by Shrek The Third on $121m (Source: Box Office Mojo).
The Dark Knight has already broken one record, opening in the most theaters:
The film’s more than 4,366 domestic playdates is a record, surpassing the 4,362 theaters for May 2007’s bow of “Pirates of the Caribbean: At World’s End.” Double– and triple-screening at many venues means “Dark Knight” will play on 9,200 screens in the U.S. and Canada.
Its engagements include 94 Imax venues — Nolan shot long segments using Imax-format cameras — and most of those giant-screen auditoriums were sold out by midweek. A Warners exec estimated that Imax presales totaled $3.5 million, with advance ticketing for other venues adding considerably to that total.
Rejects question why Mamma Mia was released the same weekend as TDK — I’d say to capture all those girlfriends and mothers that do not fancy a gritty action flick yet are being dragged to the theaters by their wide-eyed male counterparts looking to get their Joker fix. A quick dash, a fork split, you watch this and I’ll watch that sort of thing — shame they’ll be waiting a good 45 minutes after their movie has finished, with the Dark Knight clocking in at 152 mins.
I’m going to stick my neck out and go for an opening of $157m, because I am an optimist and Spider-man 3 deserves knocking off the top spot.
Place your bets now… (sorry, no prizes on this one, I haven’t got any free stuff to giveaway!)